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Promo Roadmap: May

Reading time: 1 minute 53 seconds

And… just like that, we are almost onto stage 3 of our 4 step roadmap out of lockdown in the UK (internal screaming).

Exiting Lockdown: The Next Steps for the UK

As of 17th May, we will see the return of events, more friends (if you have more than 5) and the reopening of most businesses including cinemas and hotels. Hygiene measures and social distancing will still be a thing of normality throughout May and beyond, so it is important that these sectors are well prepared for their reopening.

Products to help you get prepared

We are currently running an introductory special offer on our Polyester Face Masks until the end of April – so don’t miss out. To redeem simply quote PFM50SU on your PO. These are available with spot colour or full colour transfer printing on a rapid 5 working day lead time. To see our full range of protective face coverings click here.


Keep your staff members and customers safe with our Health and Safety Executive (HSE) approved hand sanitisers offered from our biofree® range.

  • UK manufactured in-house
  • WHO approved formulation
  • Contains 75% alcohol
  • Diverse range from travel size to jerry cans

Our extensive collection of hygiene essential packs include some of our best-selling biofree® hand sanitisers.


We can help to make sure your business follows the latest COVID-secure guidelines with our top-quality British-made floor graphics, signage and acrylic screen guards that don’t compromise communication or culture. Our floor graphics are made using R9 rated anti-slip and anti-scruff material suitable for outdoors, hard flooring and vinyl.
Perfect for:

  • Cinemas
  • Hotels
  • Stores
  • Events
  • Workplace


For added safety, we are proud to have created an industry-first: Biomaster ink. Biomaster is an antimicrobial spot colour printing ink developed in-house that disrupts the growth of bacteria and ensures the product provides complete antimicrobial protection effective for its lifetime. We offer Biomaster spot colour printing on our range of biofree® writing instruments.


With the return of sports and events in May and permission to leave the house, water bottles are a great product to gift attending guests. Sustainability is so important and promoting your business on a reusable product that will be used daily, is a smart move and will give you long-lasting exposure.


For more detailed information on the UK’s roadmap out of lockdown, and to learn about key products for each step, join us on Wednesday 28th April at Midday for our Promo Roadmap Webinar.

References:

https://www.gov.uk/government/publications/covid-19-response-spring-2021/covid-19-response-spring-2021-summary 

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World Water Day – 22 March 2021

Reading time: 1 minute 41 seconds

World Water Day is a global event hosted by the United Nations on the 22nd March every year. It is a day to call attention to the importance of fresh, clean water and highlight the reality that almost a quarter of the world’s population do not have access to this. World Water Day is the celebration of water and its benefits to our lives.

Did you know?

Sustainable usage and management of water is of global concern as it is said that by 2050, half the population will be living in water-stressed regions, including the UK. 

With plastic pollution being a hot topic currently, the impact of our decisions such as our lack of recycling, lack of eco choices and our demand for single-use plastics is having effects closer to home than you may believe. In 2018, Manchester University found the River Tame in England to have the world’s level of microplastic pollution ever recorded at that time, globally. If this isn’t shocking enough, microplastics have been found in Antarctica.

With lack of suitable infrastructure in third world countries, their waterways often become a place of waste disposal as it is quick and economical. The impact of this leaves rivers and beaches contaminated with rubbish, chemicals and sewage, making it harmful for both the human population and wildlife.

Water Goals

Providing water and sanitation to all by 2030 is one the United Nations sustainable development goals, so what can we do to help?

What can we do to help?

  • Turning the tap off when you brush your teeth
  • Buying a sand timer to limit your showers (1 minute = 17 litres)
  • Not buying as many jeans (1,000 gallons of water is used to make just a single pair)
  • Using the dishwasher only when it’s full
  • Use a watering can to water the plants, not a hose
  • Cutting down on your meat and dairy consumption
  • Making eco-friendly swaps. Promoting your business via our range of Eco-Friendly Writing Instruments will convey a positive message to your clients
  • Using reusable drinkware, such as our high-quality Mood® Vacuum Bottle
Writing instruments manufactured from sustainable bamboo

Resources 

World Water Day 2021 highlights dire predictions of growing scarcity | CBC News

World Water Day 2021 | 22 MARCH WORLD WATER DAY

article Image for The Pen Warehouse & Snap Products Join The Great British Family Business Conference

The Pen Warehouse & Snap Products Join The Great British Family Business Conference

The Pen Warehouse and Snap Products will be part of The Great British Family Business Conference on Thursday 18th March 2021. The theme for the conference is Managing The Family Business in Difficult Times & Planning For The Future.

Helen Dyl, Operations Director and Legal Counsel will be joining the panel discussion at 1:15 pm on Innovation & Opportunity Arising In The Current Climate.

The panellists will be sharing insights into the current climate, the challenges they face, how they have dealt with the pandemic, opportunities going forward and sharing their thoughts on issues such as succession, engaging the next generation, developing the family business brand, investing in the future, governance and more.

Helen Dyl commented, “we’re delighted to have been invited to The Great British Family Business Conference and share our challenges and achievements throughout the coronavirus pandemic. As a family business we know the importance of collaborating, sharing experiences and supporting one another.”

Family Business United is a voice for the global family business community and an invaluable source of insight. It celebrates the contribution family firms make through the provision of employment, creation of income, as well as supporting local communities and charities.

For more information on the event and to register for a complimentary ticket, please visit pens.uk/3BdyiW.

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Mood® Motivation Month – Pens & Writing

When was the last time you put pen to paper and stepped away from the glare of a computer screen. Are you someone that writes every day or maybe not at all? You may be surprised to know that there are numerous benefits of writing from a checklist of to-do’s for the day, goals or even writes down your feelings – they all act as an aid in support of productivity and mindfulness. “Someone who writes clearly often tends to think clear.” 1. 

The Evolution of the Pen

Writing instruments were created by the needs of civilisation in order to be able to create, share and learn through writing and imagery. Pens in particular, allow us to easily retain information and also enable us to communicate knowledge easily. Think about it, if you couldn’t talk for some reason the next option would be to write. For some, it is their favourite way to communicate. 

So who invented the Pen?

On record the oldest papyrus which features writing, dates back to 2000 BC, which leads us to the conclusion that it was the Ancient Egyptians who first invented a tool for this.

History of the Pen

Pens are that great we build our business and our name, The Pen Warehouse, around them.

We have the widest selection of promotional writing instruments in Europe and is the leading supplier in the UK and Ireland. Our range includes ballpens, rollerballs, fountain pens, gel pens, wooden pencils, mechanical pencils, crayons, colouring pencils, rulers, erasers, pencil sharpeners and pencil cases. Our pens can be printed, engraved, etc., etc.

The Uses/Benefits of a Pen – some of the key benefits of writing:

Free you from stress

You are able to put your thoughts on paper and rationalise them rather than going over them in your head giving you a true sense of reality.

Allows clarity

When writing you look for words which help you to describe things with more clarity. You are able to express yourself better and gain structure and order. 

Enables productivity

For example, writing a task list, you are able to see it visually in front of you and are able to re-order, prioritise and see the tasks you have ahead making it easier to move forward.

Retain information

This helps to engrain things in the mind which otherwise can be soon or easily forgotten.

Tell a story

You are able to devise your own stories, you don’t even have to share this; it could be for personal enjoyment only.

Storing memories

Writing them down and putting them in that safe place which will always be a constant reminder of something that is close to your heart.

How does a Pen help your Mental Wellbeing

The mind is able to slow down and calm. When physically writing your mind is able to process your own feelings and emotions. Writing allows those inner thoughts to come to the surface and allows you to bring clarity and perhaps light on a situation that has been on your mind for sometime. 

Have you ever felt like you have brain fog and thoughts in your mind that you continuously go over and over. Not great for concentration is it, putting pen to paper allows you to prepare for making that decision you have been putting off. The things that were cluttering the mind will now allow you to gain a sense of insight and clarity. You are then able to recognise the importance of these thoughts and feelings.

I’m sure everyone has woken up at some point during the night and gone down stairs and written out what’s been keeping them up or playing on their mind. This tends to help free you from your own thoughts and feelings and allows you to process them sensibly.

There is a sense of fulfilment that can be achieved through writing. A personal development plan, the beginning of your business plan or your latest appraisal. This allows you to see the personal journey you have been on and see how far you have come.

Cannot see the wood through the trees? I think it’s safe to say that one should never underestimate the power of the Pen and writing things down.

Manifestation or the law of attraction ever heard of it or believe in it? Even if you do not, if you were to take all the things you want to achieve, note them down, review them every day.  The likelihood of them happening is higher than if you didn’t because you would be actively thinking about them and that manifestation all started with a pen! If we still haven’t convinced you Oprah and Drake do it, maybe they will!

Mood® Motivation Challenge – Remember words have power! 

Over the course of the next month each week spend no longer than 15-20 minutes writing down positive memories. By participating in this activity it will allow you to focus away from negative thoughts and allows you to focus on the good. 

Or

Write about the not so positive and alleviate that brain fog!

  • Something that you worry about
  • Is there something that keeps you awake at night?
  • Get that thing down that you have been avoiding 

Then for each of these items write in a column, what part of them you can control and then what you cannot control. Review what you can and get to work!

References

  1. https://facilethings.com/blog/en/benefits-of-writing 
https://ideapod.com/6-surprising-benefits-writing-thoughts-feelings/#:~:text=It’s%20like%20magic.,complete%20light%20to%20the%20situation.
https://www.thejournalshop.com/thejournal/history-of-pens/
https://facilethings.com/blog/en/benefits-of-writing
blog Image for Mood® Motivation Month – Water Bottles

Mood® Motivation Month – Water Bottles

We are now in full swing with Mood® Motivation Month and hope you have enjoyed our content so far. Having shared the positives of writing and affirmations on the mind, we now look to explore another area of wellbeing that can often get overlooked, hydration.  

So then… are you a water baby?

No, we don’t mean are you the first one running towards the open sea on holiday or unpacking your lilo before the suncream. We are referring to whether or not you make hydration a priority. If you Google health benefits of water, the list is endless. Some of the most popular reasons for keeping an optimum hydration level are: 

  • Improved concentration
  • Organ preservation 
  • Reduction in joint pain
  • Clearer skin
  • Better mood 

Study after study all point to the same benefit that water is more than good for you, it is great. After all, 60% of our body is made up of water. With the heart and brain made up of a staggering 73% water. 

Ok you get it, drink more water! 

Drinkware and Promotional Products 

On reflection, Blue Planet was a moment of change for many people. It raised questions regarding the impact of single-use plastics on our environment and what that will mean for our future. This has unlocked a more conscious way of living, with the need to reuse at its heart.  

This shift in how we choose to live has changed consumers’ buying behaviours with an increased interest in promotional drinkware, in particular bottles. Sourcing City reported in its latest Industry Report (published February 2020) that the Sports Bottles category has jumped from fifth to third, with a market value revenue increase of nearly £10m in 2019 and plastic giveaways dropping from 3rd to 5th place. This illustrates a move away from single-use promotional items.  

The Mood® Collection’s water bottle has been a firm favourite in the industry since its release, with branding options including full colour dye sublimation, spot colour printing up to two colours and long-lasting laser engraving. Choose between three finishes – gloss white, powder coated or classic stainless steel. The Mood® Vacuum Bottle is made from food-grade double walled stainless steel and holds 500ml of water or your favourite drink. It’ll keep your cold drinks ice-cool for 24 hours, and your hot drinks piping hot for 12 hours. With individuality and self-expression being core values of the Mood® brand, our water bottle is available in 11 different colours and endless branding potential.

Mood® Motivation Challenge 

So now it’s over to you. We have explained some of the key benefits for keeping hydrated, so let’s put those benefits to action.

  • First thing first, dig out your water bottle;
  • Take a selfie (stick with us here…) first thing in the morning once you have decided to take on the challenge;
  • Add a reminder on your phone or smart watch every few hours to drink (if you are competitive, why not set a goal?);
  • Add having a glass of water to one of the routine parts of your day. For instance loading the dishwasher, pour a glass before your start. The aim is to finish the water by the time the dishwasher is loaded;
  • Take a glass of water to bed, maybe do not drink it before you sleep (unless you want to be woken in the middle of the night), but have it ready to drink when you wake up;
  • If you want to take it one step further, create a habit tracker! You can find loads on Pinterest here.
  • Take a selfie every week and compare your month’s progress. You will be impressed by what you see.  

Bottled or Tap Water?

And finally, help us settle a debate internally…

Not all water tastes the same right?! So send us your reasons for why your type of water tastes best and the most creative explanation will win a personalised Mood® bottle. We have an Evian vs tap water tug of war going on internally… which one is it for you?

Let us know by contacting marketing@pens.co.uk by 31.03.21.

blog Image for Mood® Motivation Month – Notebooks

Mood® Motivation Month – Notebooks

How many notebooks do you have? Empty notebooks, half empty notebooks, notebooks with pages ripped out. The excitement of heading to the shops to buy a set of new shiny stationery still fills us with joy, the promise that we will fill the pages until they are bursting with stories, doodles and more but how many times have you not wanted to ruin that first page in your perfectly pristine notebook – you are not alone!

The Invention of the Notebook

In 1888 according to a legend, Thomas W. Holley of Massachusetts invented the legal pad when he innovated the idea to collect all sorts of paper scraps from various factories and stitch them together. In 1900, the latter evolved to be the modern traditional yellow legal pad, and the rest is history!

Mood® Notebook 

In 2019 The Pen Warehouse and Snap Products introduced the Mood® Notebook into our collection, offering effortless style and professionalism on-the-go. The Mood® Notebook offers a luxurious soft-feel PU cover in 23 striking colours, 160 pages of sustainable FSC® certified lined paper, a sturdy back pocket for loose papers, an elastic closure and a convenient bookmark ribbon so you don’t lose your place. The Mood® Notebook is more than just a notebook, it’s a celebration of individuality and self-expression, the perfect addition to your stationery collection.

Mindfulness Writing 

Mindfulness can strengthen your creativity and in turn creativity can strengthen the practice of mindfulness. Mindful writing stimulates our ongoing awareness and allows us to communicate our inner and outer experiences with ourselves and others. Daily writing can help us get in touch with our values and understand what is important to us. Getting into a routine of writing down your daily observations and thoughts can help you become more present in the moment and your daily life. 

‘Paper is to write things down that we need to remember. Our brains are used to think.’ – Albert Einstein.

There are four types of learners and ways people learn that all include some form of reading or writing. 

Visual – strong preference for seeing information and writing things down

Auditory – learn better when information is heard or read out to them

Read/Write – retain information better when displayed as words

Kinesthetic/Tactile – need motion to learn and enjoy activities that allow them to touch

What type of learner are you?

How to Use Your Notebook

Opening a blank notebook can be daunting, that first mark on a clean page… but fear not! We have prepared a list of ways to use your notebook;

  1. Journaling
  2. Bullet Lists
  3. Recipes
  4. Doodling
  5. Memories
  6. Poems
  7. Scrapbook
  8. Ambitions
  9. Goal Setting
  10. Languages

Mood® Motivation Challenge

Remember us asking how many notebooks you have lying around? Well now is the time to use them. Your challenge this week is to pick up an old pad or use one of our Mood® Notebooks and write a line each day. What can you add? Why not start with one of the following;

  1. Something you are grateful for
  2. Things you have learnt
  3. Something new that you tried
  4. A doodle to describe part of your day
  5. Positive things that have happened
  6. A helpful to-do list for the day ahead

Share your #MoodMoment with friends on social media and see if they will join you on this challenge!

The Facts

  • Neuropsychologists have identified the “generation effect” which basically says individuals demonstrate better memory for material they’ve generated themselves than for material they’ve merely read.
  • Writing by hand forces your brain to process information in a more detailed way, which helps you successfully load that information into your memory.
  • Having a written list of things you want to accomplish makes them feel more real, and prioritises them in your brain.

Research and References

https://www.forbes.com/sites/markmurphy/2018/04/15/neuroscience-explains-why-you-need-to-write-down-your-goals-if-you-actually-want-to-achieve-them/?sh=5362753b7905

https://www.lifesavvy.com/19204/why-you-remember-things-better-when-you-write-them-down/#:~:text=If%20you%20write%20something%20by,that%20information%20into%20your%20memory

blog Image for Welcome to Mood® Motivation Month

Welcome to Mood® Motivation Month

It feels challenging for most at present and with a product launch on the horizon born out of mindfulness, we thought what better way to collaborate with our customers than through a month of motivation!

So here goes…

Mood® Motivation Cards

To celebrate the launch of our Mood® Motivation Cards, we have introduced Mood® Motivation Month for the month of February, sharing inspiring, uplifting, positively challenging and informative content on a weekly basis

Launch Video

Our launch video features our employees, who when we handed them the pack had never seen the Mood® Motivation Cards before. We gave them one card and asked them to say the first word that came to their mind, when they read it. Their reactions are real and that’s the bit we wanted to capture, because that is the impact of these cards. It’s a moment of realisation or love or strength. It is a moment of feeling something good or we hope, great!

The Journey

The Mood® Motivation Cards concept and end product was developed over a period of 4 months. The Coronavirus pandemic and its impact on mental health and wellbeing led the team here into thinking of ways to spread positivity and challenge negative thinking. After much research (Pinterest), brainstorming (Zooms galore and random sketches) and planning (Excel, Hangouts, Slides) a library of motivational messages was curated. The Mood® brand has always promoted individuality and self-expression, so our Motivational Cards were the perfect addition to the collection. This range has been designed to be a powerful promotional tool designed to encourage mindfulness, represent company values and show kindness.

Materials

Quality, sustainability and professional print finishing are core factors to us. Each card and packaging is UK-manufactured in our Hampshire-based factory from FSC® certified paper, ensuring responsible material sourcing.

Choose from a standard gloss finish or opt for matt lamination for a tactile, soft-feel finish.

There is no excess packaging with these cards. The full colour printed wallet is used to store the card deck for the lifetime of the product.

The Power of Mindfulness 

Where do you start? A daily routine of positive affirmations is a great way to begin your day and this is where Mood® Motivation Cards are an essential part of your mindfulness tool kit. Read through each message in the deck and pick out the ones that really resonate with you, that echo your values and feelings in this moment in time or if you like surprises, pick one at random, commit to it. Carry it with you throughout the day and in moments of stillness be that card.

Each message is an important reminder you are winning, so keeping your favourite card in your purse or wallet, or having it pinned at your desk may be a good idea – it will remind you that you can achieve what you believe. Repetition and daily practice are important factors for positivity, self-confidence and motivation to blossom.

Weekly Challenge

So now over to you… Choose one our Mood® Motivation Messages that resonates with you or is relevant to your beliefs and goals. Repeat this message to yourself when you wake up, when you look in the mirror and regularly throughout the day. If you are really committed, put a check-in in your diary 3 times a day.

Or, share a #MoodMoment with a colleague, customer, friend or family member. Show support, appreciation and kindness. A small gesture can go a long way.

You can download our GIFs and social media assets here that you can share on WhatsApp or over social media. Why not share one with a friend?

Share a #MoodMoment

How to choose your Mood® Motivation card deck:

  1. Size
    • Boxed pack of 10 cards
    • Boxed pack of 20 cards
  2. Style
    • Corporate (based on Mood® colours that match your company branding)
    • Colourful
    • Bespoke (your own messages or company values)
  3. Personalise
    • Add your logo or marketing message to the front of the card and outer box 
    • Add individual personalisation
  4. Finish
    • Standard gloss
    • Matt lamination
  5. Delivery
    • One delivery address
    • Fulfilment to multiple addresses

Branding is available on the outer box and top-side of cards only. Individual personalisation is available for an extra charge.

Research and References

https://positivepsychology.com/daily-affirmations/

https://www.psychologytoday.com/us/blog/your-wise-brain/201010/confronting-the-negativity-bias

https://www.inc.com/nate-klemp/try-this-neuroscience-based-technique-to-shift-your-mindset-from-negative-to-positive-in-30-seconds.html

article Image for The Pen Warehouse is Shortlisted for the Family Business of the Year Awards 2021

The Pen Warehouse is Shortlisted for the Family Business of the Year Awards 2021

The Pen Warehouse has been shortlisted and is in the running for the Family Business of the Year Awards 2021. Awards up for grabs are by sector, regional and national. National titles are awarded in respect of entrepreneurship, innovation, small family business and spirit of family business.

Family Business United is a voice for the global family business community and an invaluable source of insight. It celebrates the contribution family firms make through the provision of employment, creation of income, as well as supporting local communities and charities.

Helen Dyl, Operations Director of The Pen Warehouse commented, “we’re absolutely delighted to have been shortlisted for the Family Business of the Year Awards. This company was founded by my father, and our MD, over 25 years ago and is now in its second generation. Through hard work, brilliant vision, and an amazing team we are still here today.”

In addition to the Family Business of the Year Awards, to help boost the awards and celebrate the contribution of family firms, there is a People’s Choice award (regional and national winner), and anyone can vote by visiting this link.

For more information on Family Business United please visit familybusinessunited.com.