There’s an innovative new way for  distributors to pitch promotional pens to customers and prospects. The Pen Warehouse leads the industry in introducing its game-changing Custom Catalogues service. These online catalogues are free of charge and feature the clients’s branding shown on every product. They’re the ideal way to pitch for new business without incurring any additoinal costs.

The process of creating Custom Catalogues could not be easier. Distributors simply log in to their www.pens.co.uk Trade Account, upload the customer’s logo and the bespoke catalogue is automatically created in minutes. The distributor doesn’t need to do anything else – a link to the online catalogue will be emailed when ready, perfect for forwarding on to customers and prospects.

Distributors have access to their own online library of Custom Catalogues 24/7, allowing them to create new catalogues on the fly or resend existing versions at any time. There are a range of catalogue templates to choose from with new themes added all the time, perfect for targeting particular customers, seasons and market sectors.

Custom Catalogues are the fast and easy way for customers to visualise branded promotional products and drive business for distributors. They are versatile, easy to use and can be created with no investment of time or money.

The Pen Warehouse is always striving to support its distributor partners and so offers this innovative service completely free of charge.

To find out more or to apply for a trade account, contact sales@pens.co.uk.

We recently put up a commemorative soldier outside our offices to mark 100 years since the end of the First World War. The cut-out silhouette of the WW1 serviceman was created by the Royal British Legion to remember the brave men and women of our armed forces and what they sacrificed for our freedom.

Staff members named the Silent Soldier ‘George’ and were extremely proud of him and what he represented.

Unfortunately, just a few days later, George was stolen. HR Manager Grace Mitchell sprang into action, contacting the police and local media. The story of the missing soldier was covered on Eagle Radio, a local newspaper, a local TV channel and even BBC News.

Members of staff from both The Pen Warehouse and Snap Products also took to social media in a campaign to track down the soldier who was absent without leave. The activity attracted the attention of Keith Bean from Historic Aldershot who heroically set up a Just Giving page to raise funds for a replacement. Generous members of the public donated, many in memory of family members who had fought in the war, and over £2,100 was raised. This was enough to buy Silent Soldiers for several sites, including a nearby park and local schools.

We were delighted to receive a replacement soldier. Mick Mills from Aldershot British Legion met with Grace Mitchell and Jo Cheesman to present the new recruit.

But the saga of the Silent Soldier still had one more twist in the tale. A local taxi driver found the original soldier dumped nearby. George was returned home but had clearly seen frontline action and sported several war wounds.

Now the Silent Soldier is back standing proudly on display outside our offices, this time welded in place with CCTV trained on him.

We would like to thank everyone who was involved in bringing George home and to those who helped raise money for the British Legion to fund more commemorative soldiers.